Target Won't Meet 2025 Goal to Sell Cage-Free Eggs
Missed Mark
Target announced in its 2023 sustainability report that it will not meet its goal of selling only cage-free eggs by 2025.
The retailer had originally set the goal in 2016, but has since faced challenges in meeting it due to the higher cost of cage-free eggs and the limited supply of them.
Target's decision is a setback for animal welfare advocates, who have been pushing the company to stop selling eggs from caged hens.
Slow Progress
Target is not the only retailer that has struggled to meet its cage-free egg goals.
Walmart, for example, has revised its animal welfare commitment and now says that it will only sell cage-free eggs in its US stores by 2030.
Cage-free egg sales are growing, but the transition is taking longer than expected.
Challenges
There are a number of challenges that retailers face in meeting their cage-free egg goals.
- Cost: Cage-free eggs are more expensive to produce than caged eggs.
- Supply: The supply of cage-free eggs is limited, as many farmers are still transitioning to cage-free production.
- Consumer demand: Consumers are increasingly demanding cage-free eggs, but they are also price-sensitive.
Target's decision to delay its cage-free egg goal is a disappointment, but it is also a reflection of the challenges that the industry is facing.
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